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This podcast episode was inspired by a conversation with a 1:1 client that I thought was so good and juicy, you guys needed to hear this message, too.

So she dropped into What’s App one day, and was talking about her attraction marketing strategy and how she feels like her desperate or lack mentality is not going to attract clients to her. And when we pulled the threads at her lack and scarcity mentality, what we found was so interesting to me - but definitely not uncommon. You see, my client is as safe as can be. She has the support she needs, she has the money she needs, her bills are paid, she has a home, she’s got clients in her business - she is safe. But despite being safe with her money, she has this feeling of desperation, lack, and scarcity that she is creating through her thoughts of needing more clients, more success, just more in general when it comes to her...

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Attracting clients through showing up is what happens when you have potent levels of self-belief. Because when you love yourself, when you’re confident in yourself and what you have to offer, it is easy to show up and share your work with the world. To put it very simply, that is what creates consistency without effort.

My clients ask me all the time, Jill where the f*ck do you get the energy to show up all the time? And the truth is, I am a very low energy person. Social media makes me tired - BUT, my business energizes me. It excites me to think about signing clients, making money, doing my sacred work. Truly, it does! And I choose to market my services via social media, and therefore, I decide that the energy it takes to do that - is worth it.

So, how do you consistently show up for your audience from a place of self-belief?

I want you to first understand that...

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I had a 1:1 client the other day who has already made 6-figures in her business. During our session, she said “Oh I’m in pajamas right now, I’ve been in pajamas all day, I should be more put together.” I asked her what she meant by that, and she said that “6-figure coaches don’t wear pajamas all day.” And I just thought that was sooo funny. Not in the way that I was laughing at her, but I was laughing at the fact that so many of us come from corporate backgrounds, like this client and we think quitting our jobs and running our own businesses will free us from those chains of restriction and professionalism, and what we make that mean - and really, we bring those things with us. I asked her, “What if you were told about how many millionaires sit around in sweatpants all day?”

Because the truth is, there are so many...

𝗦𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝘁𝗵𝗮𝘁 𝗺𝘆 𝗯𝗲𝘀𝘁 𝗺𝗲𝗻𝘁𝗼𝗿𝘀 𝗮𝗻𝗱 𝗺𝘆 𝗯𝗲𝘀𝘁 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗮𝗹𝗹 𝗵𝗮𝘃𝗲 𝗶𝗻 𝗰𝗼𝗺𝗺𝗼𝗻?

They all become the #WorthyWoman version of themselves, over and over again, to achieve the next goal and the next goal and the next goal.

They have habits and rituals that they stick to.
They actively work on changing the negative voice inside their head to one of empowerment.
They surround themselves with people who get it.
They are always embodying and acting from the highest version of themselves.

These are money-making activities

Your identity, your thoughts, your beliefs - they’re influencing the way you see your business, which affects your behaviour and creates your results.

If your thoughts were a cake, what would the result be when you took it out of the oven?

Your childhood unicorn birthday cake (𝘦𝘷𝘦𝘳𝘺𝘵𝘩𝘪𝘯𝘨 𝘺𝘰𝘶 𝘩𝘰𝘱𝘦𝘥 𝘪𝘵’𝘥 𝘣𝘦, 𝘢𝘯𝘥 𝘮𝘰𝘳𝘦)?

Or is it lopsided, messy, and not exactly what you were going for (𝘣𝘶𝘵 𝘺𝘰𝘶’𝘷𝘦 𝘤𝘰𝘯𝘷𝘪𝘯𝘤𝘦𝘥 𝘺𝘰𝘶𝘳𝘴𝘦𝘭𝘧 𝘪𝘵’𝘭𝘭 𝘥𝘰 𝘧𝘰𝘳 𝘯𝘰𝘸)?

𝗜𝘁’𝘀 𝗯𝗲𝗰𝗮𝘂𝘀𝗲...

I recently had a client ask how she could change the habit of sleeping in, in order to become her highest self.

Instead of giving her tips like creating an evening routine so you go to bed earlier, listening to subliminals while you sleep, rewarding yourself for waking up early - I asked her what the big fucking deal was with sleeping in.

I encouraged her to ask herself what she was making it mean that she was sleeping in. 𝘏𝘪𝘯𝘵: Society tells us that sleeping in is lazy. But is that objectively true?

𝘏𝘪𝘯𝘵: No. Lol

We realized that she actually was a night owl, and was just shaming herself for not doing her work earlier in the day - even though she got plenty of work done when she slept in and worked in the afternoon/evening.

My question to her, and to you, is the same.

𝗪𝐡𝐚𝐭 𝐢𝐟 𝐲𝐨𝐮 𝐣𝐮𝐬𝐭 𝐟𝐮𝐥𝐥𝐲 𝐟𝐮𝐜𝐤𝐢𝐧𝐠 𝐚𝐜𝐜𝐞𝐩𝐭𝐞𝐝 𝐲𝐨𝐮𝐫𝐬𝐞𝐥𝐟?

Your problem is that you’re living under the But’s - But if I let myself sleep in, I won’t get any work done. But I’ve never had that kind of...

This year, on my 29th birthday, my high school sweetheart proposed to me and asked me to be his wife! We’re so excited.

And you should know, I’ve waited foreverrrrr for this moment - we were 15 when we started dating. And about 5 years ago, I really started to wonder when the ring was coming.

It became a running joke in my family (Dustin was super happy about that ), and I would think constantly about what it would be like once we were engaged and could plan our wedding.

I always knew the ring was coming, even when it wasn’t a physical manifestation yet. And when a couple years went by and I saw everyone else getting engaged, married, having kids (𝘱𝘦𝘰𝘱𝘭𝘦 𝘪𝘯 𝘴𝘮𝘢𝘭𝘭 𝘵𝘰𝘸𝘯𝘴 𝘤𝘢𝘯 𝘳𝘦𝘭𝘢𝘵𝘦!), I started to wonder when it would happen for me.

𝐀𝐧𝐝 𝐭𝐡𝐞𝐧 𝐢𝐭 𝐝𝐢𝐝!  And every little thing over the past 14 years didn’t matter anymore.

Your business is this way, too.

Every investment you’ve made, every task you’ve completed, every late night you’ve spent...

𝐎𝐟 𝐜𝐨𝐮𝐫𝐬𝐞 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐛𝐮𝐢𝐥𝐝 𝐚 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐨𝐯𝐞𝐫𝐜𝐨𝐦𝐢𝐧𝐠 𝐢𝐦𝐩𝐨𝐬𝐭𝐞𝐫 𝐬𝐲𝐧𝐝𝐫𝐨𝐦𝐞, 𝐡𝐞𝐚𝐥𝐢𝐧𝐠 𝐨𝐥𝐝 𝐰𝐨𝐮𝐧𝐝𝐬, 𝐚𝐧𝐝 𝐫𝐞𝐰𝐫𝐢𝐭𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐥𝐢𝐦𝐢𝐭𝐢𝐧𝐠 𝐛𝐞𝐥𝐢𝐞𝐟𝐬.

But why would you want to?

It would be like going up a mountain without any water. Sure, you can get to your destination - but how was the journey?

Were you stepping more and more into your power, taking every step in stride, feeling rejuvenated and hydrated? Were you positive you’d make it?

Or were you looking around and anxiously stopping along the way, trying to preserve your energy? Did you feel scarce, anxious, and unsure? Were you constantly questioning your every move and wondering if you were gonna make it?

No, the inner work isn’t a requirement to making money in entrepreneurship. But you’re here for more than just “making money” - this is your life’s work. You want to grow, scale, build an empire.

And while the way you’re trudging up the mountain may be working, it isn’t sustainable.

The way you’re...

1 You don’t 𝘢𝘤𝘵𝘶𝘢𝘭𝘭𝘺 want what you say you want.

You say you want 10 clients, but do you actually want 10 clients? Subconsciously, you could be resisting your goal because you know you don’t have the time or the resources.

Or maybe you don’t feel good enough, so even though you say you want clients, you actually don’t know what you’d even do with them if you did have clients.

2 You don’t feel worthy of what you want.

You have a goal to make $100K in your business this year - and even though so many people in this space have done that, you don’t think that you can achieve that based on what you think & feel about yourself.

3 You subconsciously think the thing you want will make you uncomfortable or it will be difficult.

And then if you have to be uncomfortable or the tasks to get to your goal are perceived as “difficult”, you’re afraid that those negative feelings will lead you down the shame spiral or make you feel bad, so...

When I’ve asked more seasoned entrepreneurs what they wish they focused on more in the beginning of their business, they alllll told me - 𝐌𝐢𝐧𝐝𝐬𝐞𝐭.

Because, it all comes down to the beliefs you hold about yourself, the world, money, and making money, honey.

And it all comes down to the thoughts you have, how you respond to those thoughts, and then the stories you allow your thoughts to tell you.

When you 𝘥𝘰𝘯’𝘵 focus on mindset early on:

you’ll create limitations around what you can & cannot do
your strategy will fall flat because there’s no belief or energy in the execution
you’ll take every rejection personally
you’ll spiral and then disappear, lacking consistency

When you 𝘥𝘰 focus on mindset early on, you’ll:

break through limitations because you know everything can be figured out
rebound from setbacks faster
de-personalize rejection
maintain consistency because you trust yourself & your path

There’s lots of ways you can...

𝐘𝐨𝐮 𝐩𝐫𝐨𝐛𝐚𝐛𝐥𝐲 𝐭𝐡𝐢𝐧𝐤 𝐭𝐡𝐚𝐭 𝐲𝐨𝐮𝐫 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐢𝐧𝐬𝐞𝐜𝐮𝐫𝐢𝐭𝐲 𝐢𝐬 𝐭𝐡𝐞 𝐫𝐞𝐚𝐬𝐨𝐧 𝐰𝐡𝐲 𝐲𝐨𝐮’𝐫𝐞 𝐧𝐨𝐭 𝐠𝐨𝐨𝐝 𝐞𝐧𝐨𝐮𝐠𝐡.

Why you should hold back, and play small.

Why someone wouldn’t want to buy from you.

𝐀𝐧𝐝 𝐲𝐨𝐮’𝐝 𝐛𝐞 𝐫𝐢𝐠𝐡𝐭.

Because this is the meaning you’re giving your story. And because you whole-heartedly believe this, you hide. You don’t talk about your services how you wish you could. You don’t have boundaries with yourself or your audience/clients.

Whereas someone with the exact same story as you, could be using it as her hero story. As to WHY she’s good enough. As to why someone would want to buy from her, because she’s unapologetically herself and embraces the parts of her that she knows other people can relate to.

And she’d be right, too. Because she’s choosing for this story to empower her, instead of letting it keep her small.

This is why 𝐧𝐞𝐮𝐫𝐨-𝐥𝐢𝐧𝐠𝐮𝐢𝐬𝐭𝐢𝐜 𝐩𝐫𝐨𝐠𝐫𝐚𝐦𝐦𝐢𝐧𝐠 (𝐍𝐋𝐏) is so powerful. NLP allows us to access those subconscious stories and...